Hello World!
I'm Deden Sembada.
AI & Data Product Leader
from Indonesia.
13+ years building with data, AI, and technology in real business contexts. Here I share how experienced professionals actually think through complex, messy problems.
Latest reflections from real projects
Practical articles about data, AI, product, and technology decisions, written with context and grounded tradeoffs.
Claude Opus 4.8 Just Dropped: What You Need to Know
AI · 29 May 2026
Claude Opus 4.8 is here with hybrid reasoning, 1M token context, and sharper judgment. Here's what changed and why it matters.
What a Data Analyst Does Day-to-Day
Analytics · 13 Jan 2026
A practical, seniority-based guide to the day-to-day work of data analysts with sample job descriptions and skills.
Everyday SQL Queries for Data Analysts
Analytics · 11 Jan 2026
SQL for data analysts — Master 10 real-world queries with examples, tables, and actionable tips to analyze, join, and summarize data.
12 Trends Data Analysts Must Master to Level Up
Analytics · 22 Dec 2025
learn data trends now: 12 practical skills to master analysis, visualization, ML, cloud platforms, pipelines, and governance.
Google launches Disco, GenTabs turn tabs into web apps
AI · 22 Dec 2025
disco: Google Labs debuts GenTabs on Dec. 11, 2025 to convert open tabs into AI-powered web apps for complex tasks.
How Modern Data Teams Works: Roles, Workflows, Tools
Analytics · 11 Dec 2025
modern data teams guide: roles, lifecycle, tools, governance, hiring — practical tips to build better data teams
Deden Sembada
AI & Data Product Leader · 13+ years experience · Indonesia
I bridge data, AI, and product strategy. I help teams turn messy real-world problems into clear decisions and systems that actually work. This is where I share how I think through it.